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Being Nimble: Lessons in Pivoting & Execution during COVID-19

The current COVID-19 situation has forced cannabis businesses to remain flexible and quickly pivot to serve the needs of their customers and partners in the supply chain. Being deemed an essential business in most of the states where cannabis is legal has provided examples of how being nimble in your planning can allow cannabis businesses to navigate […]

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Customer Acquisition and Lead Generation in a Downward-Trending Economy

COVID-19 has significantly altered how business is conducted when attempting to acquire new leads and customers. Up until now, the cannabis industry has heavily relied on solidifying relationships during in-person events and face-to-face meetings. The present circumstances have left many wondering what steps to take as growth slows and revenue projections soften? In this session, […]

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Overcoming Staffing and Operational Challenges Resulting from COVID-19

The current global situation has presented cannabis CEOs and business owners with challenges regarding employee staffing and keeping operations running smoothly. Effective leadership during these times can help to mitigate the disruption to your employees and your business overall. In this session, you’ll hear from cannabis CEOs on how they are handling the current crisis […]

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A Look Ahead: The Marijuana and Hemp Markets

Marijuana Business Daily Research Editor Eli McVey and Hemp Editor Kristen Nichols will share their expertise on how 2020 is going to shake out given unexpected industry challenges including the COVID-19 pandemic.  They will also look ahead and discuss how 2020 provides insights into the outlook for both industries  in 2021. […]

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Searching for Stability Part 2: Surviving in California’s Cannabis Market

The first two years of legal adult-use sales in California have forced many companies into crisis mode. The global pandemic has exacerbated the issues plaguing already struggling operators in the Golden State. Conditions are likely to get worse before they get better for many operators, underscoring the need for businesses to formulate a viable survival […]

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Re-structuring Your Business for Sustainability amid Market Contraction

The cannabis industry has seen immense growth in the past two years until recently. Prior to the global pandemic, companies were scaling back or scrapping acquisitions and laying off employees to reach a more stable financial position. Structuring your business intelligently during an economic downturn is imperative to creating a sustainable business model. In this […]

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Keynote: Think Bigger

“Now is the time for a revolution in the cannabis industry.  We’re here to inspire brands to think bigger while helping expand the diversity of products, people and thinking in the industry” – Dia Simms In this session, award-winning entrepreneur Dia Simms – who has worked closely with musician/businessman Sean “Diddy” Combs – will  talk about how the hemp and marijuana companies need to “Think […]

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Be Everywhere: Integrating Technology into Your Retail Experience

In 2019 and beyond, how well your cannabis store feels and functions depends a lot less than you might think on your facility, products and what customers can see. Your store’s success will depend just as much on technology that customers can’t see yet will improve their experience and keep them coming back. There are […]

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