Customer Acquisition and Lead Generation in a Downward-Trending Economy

COVID-19 has significantly altered how business is conducted when attempting to acquire new leads and customers. Up until now, the cannabis industry has heavily relied on solidifying relationships during in-person events and face-to-face meetings. The present circumstances have left many wondering what steps to take as growth slows and revenue projections soften? In this session, […]

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Overcoming Staffing and Operational Challenges Resulting from COVID-19

The current global situation has presented cannabis CEOs and business owners with challenges regarding employee staffing and keeping operations running smoothly. Effective leadership during these times can help to mitigate the disruption to your employees and your business overall. In this session, you’ll hear from cannabis CEOs on how they are handling the current crisis […]

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Today’s Silver Bullet: Maintain Your Stake in the Market and Position for Profitability

In recent years, many larger operators have burned through capital to expand into new regions and markets. Now, with the current investment climate along with the global crisis unfolding, companies are being forced to scale back expansion plans, rethink spending and focus on reaching profitability. How can you ensure that you are not losing market […]

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Re-structuring Your Business for Sustainability amid Market Contraction

The cannabis industry has seen immense growth in the past two years until recently. Prior to the global pandemic, companies were scaling back or scrapping acquisitions and laying off employees to reach a more stable financial position. Structuring your business intelligently during an economic downturn is imperative to creating a sustainable business model. In this […]

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