CBD: Fad or Forever

What does the lifeline of the CBD craze look like? A market researcher and a natural products expert will lead a discussion on how the rush to market for CBD products measures up to past nutraceutical crazes. They also will examine how different factors will influence the staying power of CBD and hemp extracts.

You’ll gain insights on:

  • How the game could change when Big Pharma steps in.
  • The role that distribution and retail channels play in developing the CBD market.
  • How regulation could preclude larger brands from getting involved and smaller brands from surviving.