Business Insights: International Considerations:
Creating a “Dual Track” Cannabis Business: Pharmaceutical & Medical/Adult-Use

August 16, 2018 | 10:00 am - 10:50 am

With careful planning and effort, your businesses can capitalize on pharmaceutical and adult-use/medical cannabis markets simultaneously. A growing number of companies are looking at “dual tracking” their businesses globally to tap into these seemingly disparate markets. Hear from an industry executive whose company is pursuing such a strategy at the global level.

You’ll get insights on:

  • The differences between medical cannabis and pharmaceutical drugs – and how this dichotomy evolved.
  • How your company may pursue a dual track business strategy on a global level.
  • The challenges of creating a global pharma business while also focusing on U.S. domestic medical/adult-use cannabis.
  • What countries are ripe for this dual track approach, including the pursuit of clinical trials.