You Suck at Playing Hardball, Part 1: How to Win Using Hard-Nosed Negotiation Tactics

In every negotiation, there’s always a buyer and seller. To be a competitive negotiator in the cannabis industry, you need to first be prepared, skilled and strategic. This session will provide  actionable advice to entrepreneurs who want to know how to tactfully play the game of negotiation. Navigating M&A possibilities with your company will seem less daunting after you learn how to get a bigger slice of the proverbial pie as well as countertactics to protect the slices you already have.

You’ll get insights on:

  • Planning and preparation for negotiation.
  • What steps you must take before talking numbers.
  • How to determine whether you should be offering up discounts.
  • A hands-on negotiation simulation with a personalized critique from expert Tony Perzow, a buyer and seller of some of the world’s largest closeouts.