George has over two decades of experience in complementary medicine. His journey started in 1998 with the co-founding of a direct to consumer alternative medicine company that reached 27 million dollars in annual gross revenue, and turned into the largest manufacturer of magnetic mattresses in USA. George’s latest endeavor is Myco Sativa. This premium lifestyle brand combines the 2 fastest growing trends in nutrition today- CBD and medicinal mushrooms. With insights gained from his dual cGMP certified manufacturing company, Ingenuity Beverages, George aims to create a unique nutritional experience the marketplace has not yet seen.