Cultivators from large and small operations all need to be in the know about the latest and greatest when it comes to cannabis cultivation. This year at MJBizCon, we are getting our hands dirty with some of the industry’s best North American cultivators. They’ll bring the data, strategies, and operational tactics you can use to optimize your grow operations from the ground up. Meet, learn and network with some of the brightest in the industry.
Here’s a sneak peek:
Become a Household Name: Creating and Sustaining a Successful Cultivation Brand
Leading flower brands all have one thing in common: strategic vision and execution from license to launch. Becoming a successful cultivation brand in today’s cannabis requires far more than being able to grow a great product. This session will provide a look at how successful cultivation brands have been able to carve out their portion of the market.
You will learn:
- Early-stage decisions, from determining your long- and short-term goals, to site location, cultivation methods and sourcing genetics.
- What costs to consider as you get started.
- Design and build-out considerations, including equipment selection based on the goals for your grow.
- The regulatory and compliance requirements now and looking ahead.
- An opportunity for Q&A at the end.
Operation Grow Up: Boost Plant Quality and Your Bottom Line
Does your current cultivation strategy need a root boost? The reality is today’s flower market is fierce and sustainable. Profitable cultivation strategies are the key to boosting your plant quality and bottom line. Longtime industry professionals will get down and dirty with all the insights to tweak or overhaul your current cultivation strategy.
You will learn:
- The newest developments and implementation practices in soil maintenance, nutrients, pest management and more.
- Technology implementation tips to consider in your overall cultivation strategy.
- An opportunity for Q&A at the end.
The Threat Is Real: Cyberattacks and Data Breaches in the Cannabis Industry
The cannabis industry has grown, and so have the number and sophistication of cyberattacks (data breaches, business email compromises, ransomware, etc.). While no company is immune, there are ways businesses can protect themselves, regardless the size of their information technology department. This session will cover the most significant cybersecurity threats to the industry and how you can respond to those nasty hackers.
You will learn:
- The latest cybersecurity threats and trends facing the industry and how to access resources to build organizational resilience.
- Practices that should be in place should an attack occur.
- Available resources on how to educate and stay current on cybersecurity threats.
- Case Study: An actual attack to demonstrate how it should have been handled.
- An opportunity for Q&A at the end.
ESG Policies: The Backbone Your Company Needs to Thrive in Today’s Market
E – Environment
S – Social Impact
G – Corporate Governance
Having an ESG policy is no longer just ”nice to have.” It is a ”must-have.” Companies small and large are now taking responsibility and implementing ESG policies. Why? Because regulators, investors and consumers are starting to look more closely and evaluate companies based on the impact of their ESG practices.
You will learn:
- A breakdown of the ESG components and how it relates to cannabis operators across each vertical.
- How ESG policies can drive equity in organizations and the industry.
- The importance of benchmarking and setting KPIs to measure the impact of your ESG policies.
- The benefits of implementing a successful ESP policy i
- An opportunity for Q&A at the end.
Grind It Out: Succeeding Through Ongoing Market and Supply Chain Volatility
Time to hit the panic button? Not quite yet, but with a possible recession on the horizon the industry is discovering this is one economic hiccup cannabis is not immune to. Operators have already seen sales decrease in certain markets as businesses and consumers both deal with rising costs across the board. What steps can be taken to ensure you are running lean operations to better deal with the ongoing roller-coaster economy and supply chain disruptions?
You will learn:
- The value of strategic partnerships and supplemental sourcing, and why this should be part of your current business plan.
- Best practices for gathering effective data, and how operators are using that data to respond to market and supply chain challenges.
- Strategies for identifying and shoring up weak spots in your operations.
- An opportunity for Q&A at the end.