Redefining Authenticity

In the fast- growing world of cannabis and culture-driven content, creators like Veonique Delus are redefining what authenticity looks like. A proud Afro-Latina creator based in Las Vegas, but deeply rooted in the East Coast, Veonique brings storytelling, strategy, and soul to every project she touches.

“Plant-Forward” Storytelling

Veonique builds content around three core pillars: Culture, Wellness and Real-life moments. While her content is often plant-forward, it’s about more than cannabis. “It’s really about storytelling and showing up as your full self,” she says. Whether she’s hosting a wellness talk, highlighting underrepresented voices, or creating digital activations, Veonique’s mission is to build community and create space for honest conversations.

Why Did Veonique Start Creating Content?

Her journey into content creation was born from a gap she couldn’t ignore. “I started creating because I didn’t see people like me—an Afro-Latina, loud in the right ways, and deeply connected to wellness—represented in this space,” she shares. Originally working behind the scenes in content and strategy, Veonique eventually stepped in front of the camera—and hasn’t looked back since.

Brands That Align with Her Vision

Veonique has partnered with innovative brands that align with her values and energy. Her portfolio includes collaborations with: Cookies, Cake Glow, Rythm, and The Glass Blunt Store. From creating engaging Reels and recap content to executing visual merchandising and developing marketing strategy, Veonique brings a full-spectrum approach to her brand partnerships.

What Excites Her About MJBizCon

When asked what excites her about MJBizCon, Veonique lights up: “I’m excited to meet other creatives, especially the ones who aren’t afraid to shake things up.” She thrives on connecting with purpose-driven people—those who move with intention and infuse culture into everything they do.

Why MJBizCon Matters

For Veonique, MJBizCon is more than just another industry conference. “It’s where stories, strategy, and energy come together,” she explains. “If you’re building something real in this space, showing up matters. It’s a chance to connect, be seen, and plant seeds for what’s next.” If you are looking to register for MJBizCon, tickets are on sale now.

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