Odilia Underwood
Founder/OwnerNurse Coach Odie LLCOdilia Hernandez Underwood, MSN, RN, NC-BC, CHt, is a Board-Certified Nurse Coach, cannabis educator, hypnotherapist, speaker, veteran, healthcare leader, and founder of Nurse Coach Odie LLC and Mexicanna RN™️. A nurse since 2012, she has worked across diverse healthcare settings and now lives at the intersection of medicine, meaning, and lived experience. Her perspective was forged through her own journey with lupus, polypharmacy, and the decision to pursue a more empowered path rooted in lifestyle change, mindset, and plant medicine education. As a Mexican-American woman, nurse, patient, and entrepreneur, Odilia brings a rare dual lens to the cannabis conversation: she understands both the clinical system and what it feels like to live inside a body that system does not always fully hear, study, or trust. Her work challenges stigma, expands trust-centered education, and invites more honest conversations about cannabis, women’s health, chronic illness, pleasure, autonomy, and embodied healing.
Pleasure Was Always Political: Cannabis, Sex, and the Systems That Control Both
For more than a thousand years, systems of power have policed pleasure — what people feel, what they consume, and how they connect. Cannabis never e
For more than a thousand years, systems of power have policed pleasure — what people feel, what they consume, and how they connect. Cannabis never existed in isolation. It was grouped with sexual liberation, psychedelics, and music movements, then
For more than a thousand years, systems of power have policed pleasure — what people feel, what they consume, and how they connect. Cannabis never existed in isolation. It was grouped with sexual liberation, psychedelics, and music movements, then controlled under shared narratives of risk, morality, and public health. Those narratives were shaped by politics and social control, not science. And they still echo through modern clinical guidance,
For more than a thousand years, systems of power have policed pleasure — what people feel, what they consume, and how they connect. Cannabis never existed in isolation. It was grouped with sexual liberation, psychedelics, and music movements, then controlled under shared narratives of risk, morality, and public health. Those narratives were shaped by politics and social control, not science. And they still echo through modern clinical guidance, regulation, and consumer messaging today.
This session traces the linked history of stigma across cannabis, sexuality, and other consciousness-altering substances, then connects those patterns to the systems our industry operates inside right now. Commercialization and even federal legalization won't rebuild trust, structure, or clinical credibility on their own. Real progress demands a data-driven lens.
Built for cannabis executives, operators, and investors, this talk confronts an uncomfortable tension: pleasure is now both commodified and controlled. We'll examine what happens when those forces collide, and what it would take to build systems that genuinely support safe, effective use. Expect a candid look at cannabis policy reform, cannabis social justice, and the cannabis market trends rewriting demand.
