Rob Wallace

Managing Partner, Best of Breed Branding Consortium

Rob leads an interdisciplinary team of branding consultants dedicated to proving the value of brand message integration. Prior to founding Best of Breed Branding Consortium, Rob was the managing partner of Wallace Church for nearly 30 years; there, he advised Procter & Gamble, Pepsico, Target, Microsoft and more than three-dozen corporations of equal caliber on brand identity, design and communication strategy. He served on the board of the Design Management Institute and is on the board of the PAC Packaging Consortium. Previously, Rob served as chief marketing officer of next-generation cannabis company Tech Holdings, where he helped launch several brands.


MJBizCon Session:

5 Key Lessons That Big Brands Can Teach the Cannabis Industry

November 16, 2018 | 11:30 am - 12:20 pm