Tiana Woodruff

Tiana Woodruff is the Founder and CEO of Queen Mary, a cannabis edible brand focused on creating a daily wellness ritual through thoughtfully formulated products. With over 15 years of experience in marketing and 6+ years operating in the cannabis industry, she has built and expanded her brand across multiple markets, driving consistent month-over-month growth in competitive retail environments.

As a small equity operator, Tiana has developed a hands-on, relationship-driven approach to marketing, working directly with dispensaries and budtenders to improve sell-through, increase product velocity, and support long-term retail success. Her strategies combine targeted marketing with real-world retail execution, helping bridge the gap between brand awareness and in-store performance without relying on heavy discounting or incentives.

Tiana is known for her relatable, no-nonsense speaking style and her ability to translate real-world experience into practical, actionable insights. She is also a board member of the Minority Cannabis Business Association, where she has served for the past two years. She has been featured in publications including MJBizDaily, Honeysuckle Magazine, and GreenState, and has appeared on multiple industry podcasts. She has also spoken at events including MJBizCon, MJ Unpacked, and The Network Show.