Interstate commerce is no longer a distant possibility. As a post-rescheduling framework takes shape, the operators who prepare now will own the first-mover advantage when state borders open to legal trade. This session gives cannabis leaders an understanding of...
The global cannabis market is entering its most consequential chapter yet, and the action is no longer centered in North America. Germany’s adult-use reforms have reshaped European demand almost overnight, while regulators in the Czech Republic, Switzerland, and...
Social equity was meant to be the cannabis industry’s correction to decades of harm. Years in, the results are uneven. Some cannabis equity programs have opened real doors, while others have stalled under licensing backlogs, capital gaps, and rules that look...
AI is here and already transforming important parts of the cannabis industry. This panel brings together leaders from the leading tech companies in the space to explore how artificial intelligence is shaping the cannabis supply chain, from seed to sale. From...
Seventy percent of cannabis purchase decisions happen in-store — yet most brands chronically underinvest in field marketing. This panel brings together brand executives, dispensary operators, and field marketing specialists to break down what drives sell-through:...
